Super Bowl Sunday Safety Message


Football fans should not let their fellow fans drive drunk

Fans, players and coaches likely will dispute some calls by officials during the Super Bowl. But no one will dispute that getting behind the wheel while impaired this Sunday is irreversibly and indisputably wrong.

As a timely reminder of the dangers of drunken driving, the Wisconsin Department of Transportation (WisDOT) will display “Plan Ahead. Designate a Sober Driver” on message signs along major highways throughout the state this weekend.

“Last year, there were zero traffic fatalities in Wisconsin on Super Bowl Sunday, and that is our goal again this year,” says David Pabst, director of WisDOT’s Bureau of Transportation Safety. “Law enforcement agencies will be particularly focused on preventing drunken driving on Super Bowl Sunday because fans will be at bars and parties before, during and after the game. The key to avoiding a drunken driving arrest, or even worse a crash, is to plan ahead by designating a sober driver or finding alternative transportation.”

For a safe and fun Super Bowl celebration, the WisDOT Division of State Patrol offers the following life-saving advice:

·         Download the Zero In Wisconsin Drive Sober mobile app for free at The Driver Sober app has a “Find a Ride” feature, blood alcohol estimator and a designated driver selector to help you get home safely.

·         If you’re hosting a party, serve food and have non-alcoholic beverages available. Take care of your guests, and don’t let them drive if they’re impaired.

·         Don’t serve any amount of alcohol to anyone under the age of 21. Wisconsin’s Absolute Sobriety Law prohibits drivers under age 21 from having any alcohol in their system while behind the wheel.

·         If you’re feeling buzzed, you’re probably over the 0.08 limit and risk being arrested for operating while intoxicated if you drive.

·         Bars and restaurants participating in the Safe Ride Program can provide a ride home for patrons. for more information.

·         If you see a vehicle traveling erratically and suspect the driver may be impaired, call 911 (as soon as you can make the call safely).



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